Carl Magnus Björk, Creative Director and designer in Stockholm.

Carl Magnus Björk behind frosted glass, one hand against it

I’m a Creative Director and brand designer with 15+ years of experience, currently at Greenely. Previously, I spent five years at Northvolt as a Senior Brand Designer.

I build visual identities and brand systems, combining strategic thinking with hands-on design. My work spans creative direction, design and production, using AI, automation and creative systems to build and scale brands.

Experience

  • GreenelyCreative Director · 2025–PresentLed the development of Greenely’s new visual identity and continue to shape its design expression. Set the creative direction and work hands-on across campaigns, web, product communication and customer touchpoints.
  • NorthvoltSenior Brand Designer · 2020–2025Developed and scaled Northvolt’s visual identity during a period of rapid international growth. Created design systems, concepts and brand applications across web, digital products, film, campaigns, print and presentations.
  • Vanitas StudioCo-founder and Design Partner · 2020Co-founded and shaped a high-end interiors brand creating bespoke products in natural stone. Designed the visual identity and led the art direction, digital experience, product presentation and communication.
  • From Stockholm With LoveDesign Director and Co-founder · 2008–2020Co-founded an award-winning design and production company specialising in product-focused brands. Led concept development, design and creative production for clients across retail, lifestyle and technology.

Selected awards

  • Samsung Shakedown, SamsungConcept and production From Stockholm With Love1x Cannes Lions Gold, 1x Cresta Grand Prix, 1x Guldägget Gold
  • Stefan The Swopper, PostenAgency Åkestam Holst · Production From Stockholm With Love1x Cannes Lions Gold, 2x LIA Gold, 1x New York Festivals Gold, 1x Guldägget Gold
  • The Human Jukebox, Pause Ljud & BildAgency Åkestam Holst · Production From Stockholm With Love2x New York Festivals Gold, 1x LIA Gold
  • The Heist, Pause Ljud & BildAgency Åkestam Holst · Production From Stockholm With Love1x Lovie Awards Grand Prix, 1x Epica Gold
  • Sweden’s Safest Hands, PostenAgency Åkestam Holst · Production From Stockholm With Love3x Lovie Awards Gold
  • Sound of Green, PostenAgency Åkestam Holst · Production From Stockholm With Love1x One Show Gold
  • Sleepless@Playground, PlaygroundAgency Åkestam Holst · Production From Stockholm With Love1x LIA Gold
  • The Big Price Reduction, ICAAgency King · Production From Stockholm With Love1x Epica Gold
  • Integrated campaign, RiksgäldenAgency Storåkers McCann · Production From Stockholm With Love1x Guldägget Gold

Worked with

Absolut Company Arla H&M ICA IKEA Nike Northvolt Samsung Swedish Armed Forces VW

Capabilities

Creative Direction Brand Strategy Brand Identity & Systems Graphic Design Art Direction Typography & Type Design AI & Creative Automation Campaigns & Communication Motion & Storytelling Digital & Physical Experiences